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Δευτέρα, 16 Οκτωβρίου 2017

This is an acronym that has been used and reused so many times that many people think that this is the only thing about a website that makes it get a higher ranking. Obviously search engines will make use of keywords to index your articles, but the problem is that when writing content we can only take into account a few words or phrases that we think is what the whole world is looking for. Yet, all search engines will pull out your articles even using other keywords, words that you would not consider as keywords at all.

The best thing to do is to use industry specific words to ensure that you have a wide distribution of words. For example, if you are creating a food website where you plan on putting up different recipes, make sure that you include all the words that you think will be used to search for your article. Words like cooking, recipes, dish etc. are all different words that can be used because it is all different ways for the public to search for the same thing.

There is fierce competition with regards to optimizing the content and most of the larger websites would make sure that they corral most if not all the keywords that they think are important. Yet, this does not mean that your site will be low down in the ranking.